Globus Vacations

International Integrated Marketing

On the one hand, worldwide travel is exhilarating, inspiring and enlightening. On the other, it can be overwhelming, intimidating and frustrating. A 15+ year relationship with the Globus Travel family of brands has addressed every aspect of travel in international print campaigns, online advertising, out-of-home, direct mail, social media, blogs and videos to both consumers and the travel agent industry. This destination-specific campaign ran in Condé Nast Traveler, Travel & Leisure and other top travel publications, enticing travelers to the world's most alluring countries.

International Integrated Marketing

Instead of highlighting where you should travel, a separate campaign emphasized why you should travel.

International Integrated Marketing

Taking a more playful approach, these promotions for Britain and Ireland vacations were well received in social media.